Decriminalization Vs. Prohibition :: essays research papers

Decriminalization versus Restriction      The thought of Drug Prohibition seemed well and good: bring down the accessibility of medications by the utilization of law authorization. Sadly, Drug Prohibition implies overwhelming costs while ending up being ineffectual and counterproductive.      I was thirteen when I saw sedates just because. I was with some of my companions that live not far off from me. They inquired as to whether I needed to get high with them. At that point, I didn't have the foggiest idea what getting high implied, so I inquired them. One of them pulled ut a long thin article, like a cigarette, however contorted on either end. They revealed to me it was something unique. I was still confused. They said "It's pot, you know, marijuana?" Immediately I said no. I had seen a few enemy of burrowed ads, all with a similar aphorism, "Just Say No". I felt so great about myself. I had made the best decision. I said no to my companions, which is a hard choice to make at that age. I was not going to be one of those pitiful cases, where my life is died. I was not going to be a crazed someone who is addicted, who might remain determined to get a hit. I was not going to be evading the law my entire life. I would have been all that I needed to be, and drugs were unquestionably not going to disrupt everything. I guaranteed myself I would not end up like Jimi Hendrix, or Janis Joplin, both discovered dead after overdoses, since I had the ability to state no. I had understood stories and seen news flashes about the reactions of certain medications. I had perused paper articles about individuals in Rome, which is only a couple of moments away, passing on of heroin overdoses. I had seen individuals on TV that were alive, yet were not aware of their environmental factors, due to tranquilize use. Their lives were essentially finished. I had tuned in to speakers lecture that medications were one of the Devil's apparatuses. There was no chance I would even think about regularly attempting them, on the grounds that once an individual beginnings, they can't stop.      It was a couple of years after the fact that I heard the opposite side of the story. I discovered that not exclusively were we losing the war on drugs, however that the war had been debased. The legislature was squandering cash on something without a reason, or trust. It wasn't long after that when I attempted pot just because. I recall it well. I was with my sister, who was the main individual that I proved unable

The House Of Mirth Essays - Films, The House Of Mirth, Selden

The House Of Mirth Book I, Chapter 6 Lily and Selden are on a walk together, Lily having broken her second arranged gathering with Percy Gryce so as to see Selden. The reason she gave Gryce was that she had a migraine that originally kept her from going to chapel and second from going on a stroll with him. She rather persuades him to join different visitors and go to the Van Osburgh home in Peekskill. Selden reveals to Lily that he sees all that she does as having been planned. She deviates, saying she is hasty, however Selden contends that her virtuoso is having the option to change over drive into goals. They examine the opportunity that Selden appreciates, and he concedes that he can be land and/or water capable and live in both the rich first class society just as the working society in New York where he is a legal advisor. Selden and Lily keep bantering, examining her aspirations in the general public while Selden decides to put down them. She at long last inquires as to whether he would wed her, and he reacts that possibly he would on the off chance that she needed to wed him. The two of them become involved with the occasion, however it is crushed by the sound of a motorcar that reminds Lily that she is claiming to be debilitated back at the house. Selden and Lily share a cigarette toward the end, however Selden is no longer as benevolent to her, revealing to her that he faced no challenges in offering to wed her on the off chance that she needed him. Investigation Lily sets up an example of not having the option to submit herself, an example that begins here. Rather than going on a stroll with Mr. Gryce, she goes for the evening stroll with Selden. This is a gigantic hazard since Bertha Dorset thinks of it as an immediate assault on her. Lily is accordingly again taking a chance with her future by partner with Selden. It was before suggested that Selden basically has a place with an administrative request in that capacity. This is set up in his remarks about the republic of the soul (73). Lily promptly knows what he is suggesting and asks him for what valid reason she can't join: Why not? Is it a chaste request? (74). Selden's republic of the soul fills in as his defensive and selective society. It permits him to criticize everybody so as to avoid them, and is one reason he won't wed. Lily lets him know, It is a nearby partnership, and you make discretionary complaints so as to keep individuals out (75). In this sense Selden is the perfect man to be the onlooker in the novel since his recognitions won't be adulterated by Lily's impact. Another element that Selden brings into the novel is that of being land and/or water capable, that is, having the option to live with the tip top and furthermore with the common laborers. I have attempted to stay land and/or water capable. Selden is in truth the main man who works in the novel, and his capacity to live in the two universes is emblematic of the job of the single man in the general public. As Lily called attention to before, she could never be permitted the delight of living alone and as yet keeping up her cultural position. By and by the closeness of the cigarette is imparted to Selden, however now the cigarette is utilized to show easygoing kinship instead of sexual want or marriage interest. This cigarette puts the last dismissal on Mr. Gryce, for not exclusively is Lily maintaining a strategic distance from a stroll with him, however she is likewise submitting what he considers to be a bad habit. Book I, Chapter 7 Mrs. Trenor advises Lily for investing energy with Selden. Things being what they are, Mrs. Dorset, upset that Lily was taking Selden away from her, fought back by disclosing to Percy Gryce a few terrible things about Lily and consequently made him flee from her. Mrs. Trenor proceeds with her rebuke until Lily understands that she is currently completely back in her situation of being an indebted person, a position she had trusted Gryce would safeguard her from. Mrs. Dorset goes into the room and continues to make reference to the speed with which Gryce left Bellomont, striking out legitimately at Lily. After the discussion closes, Mrs. Trenor has Lily get her significant other. She goes to the

Buy an Interview Essay with Proper Content and Great Structure

Buy an Interview Essay with Proper Content and Great Structure Buy an Interview Essay How to Write an Interview Essay: a Strategic Plan that Works Although you may seem to have no idea about how to write an interview essay, this type of writing is actually already familiar to you. In fact, interview essay samples can be found in mass media quite often, for example, in magazine articles or TV show; interviews with celebrities refer to this format. As we all know, any interview involves a dialogue between two parties, the interviewer and the interviewee, and an interview paper reflects on this dialogue correspondingly. As a rule, an interview essay is written to discuss a certain issue from the perspective of a particular person, who is qualified in this sphere or whose opinion matters for the audience. In some cases, however, the interview may focus on the individual experience of a person, which serves the purpose of sharing ones story with the audience. In either case, interview essay questions need to be prepared beforehand, and it should be done based on the papers purpose and format.

Evaluation Of A Critical Appraisal Essay - 1632 Words

A critical appraisal was completed to assess the value of the research study conducted by Batch Windsor (2014). This was completed through the Critical Appraisal Skills Programme (CASP), which is a tool used to evaluate different research articles (CASP, 2014). I assessed that this article has significance, particularly for the nursing profession. Nevertheless, sections of this article could have been further developed by expanding the topic through using a greater variety of hospital settings and more diverse patient populations. Ethnography in the healthcare setting has been examined in the Nursing 1028 course. This article used an ethnographic framework to develop further assessment on such elements such as culture, disparities and gain comprehension of how nurses communicate (Batch Windsor, 2014). The CASP tool allows for a comprehensive and structured method to appraise research articles. To start, two questions are used to determine if the other eight questions should be exa mined. The first question is to evaluate if there is a well-understood assertion of the objectives in the study (CASP, 2014). Batch Windsor (2014) found a gap in the literature because prior studies have not been conducted on how casual employment could impact teamwork dynamics. This research has relevance since it creates understanding that casual labour could prevent these workers from forming collaborative bonds with the workplace. The article discussed that full-time work allowed forShow MoreRelatedEvaluation Of A Qualitative Research Tool Critical Appraisal1642 Words   |  7 PagesAccording to Young and Solomon (2009) critical appraisal is a systematic process which can identify both, the strengths and weaknesses of a research study. During this process the reader is able to assess studies’ usefulness and whether or not the findings are trustworthy, it also supports in decision making in terms of whether to apply the study’s results in practice The aim of this paper is to critically appraise two qualitative research papers. The appraisal includes discussion of the authors, titleRead MoreObjective 317.1.6-03-06 and 317.1.6-08-10 Essay1074 Words   |  5 Pages6-03-06 and 317.1.6-08-10 Objective 317.1.6-03-06 and 317.1.6-08-10 The manufacturing plant currently does not have a sound system of performance evaluation. The current system addresses the friendliness of the employee, the orderliness of the employee’s workspace, and the attitude of the employee towards others. The current performance evaluation does not address the needs of the employee by properly preparing the employee for the goals of the company. The employee has not been given or been informedRead MoreBusiness Analysis : Business Appraisal Essay1332 Words   |  6 Pages{Methods Of Business Appraisal|Business Appraisal Approaches|How To Achieve Business Appraisal} {Business appraisal refers to the economic evaluation or determining the economic worth of a business in reference to its assets or how business is conducted and its professional practice.|The economic evaluation or determining the economic worth of a business in reference to its assets or how it is conducted and its professional practice is referred to as business appraisal.|Business appraisal is defined asRead MoreThe Role Of Performance Appraisals On Compensation Decisions1599 Words   |  7 PagesPerformance Appraisals in Compensation Decisions The rise in the competitiveness of the ever-changing business environment has caused organizations to search for strategic ways to obtain and sustain a competitive advantage. Human resource managers can create competitive advantage for an organization by implementing effective performance appraisal systems, which properly compensate and incentivize employees. Incentivizing and compensating employees through an effective performance appraisal system willRead MorePerformance Appraisal1343 Words   |  6 PagesASSIGNMENT # 2 PERFORMANCE APPRAISAL Content Introduction........................................................................................................................3 Job description....................................................................................................................4 Performance appraisal method...........................................................................................5 Identification of appraiser....Read MoreDeveloping a Performance Appraisal System1112 Words   |  5 Pagesraisal System Developing a Performance Appraisal System HSM/220 January 9, 2011 Dr. Karen Beard Developing a Performance Appraisal System Development of a performance appraisal system that is effective in a human service organization is of benefit for the organization and the employees. For a performance appraisal system to be effective, the system has to be strategic, designed to fit the specific needs of the organization, non-discriminatory, non-bias, with correct implementation and administrationRead MoreThe Plant Manager: Performance Appraisal1484 Words   |  6 Pagesfocused on personal characteristics and relationships with co-workers which would give the employee in this case a low rating overlooking his many other arguably more - significant points. The manager, therefore, is considering using the 360-degree evaluation method, which incorporates feedback from the worker, his/her peers, superiors, subordinates, and customers. Many find the method helpful in that it provides feedback from multiple areas. The method, however, has its drawbacks in that: feedbackRead MoreEssay on Criteria for Performance Evaluation1039 Words   |  5 Pagesorganization hence the need to pay critical attention to it. The mid-sized manufacturing plant’s engineer hired for the modification of the plant had positive job performance credentials but poor interpersonal relations and tidiness at work place. This situation put the plant manager in a difficult position when it came to developing a well outline assessment of the engineer. Criteria for Performance Evaluation The three sets of performance evaluation mechanisms that brought concerns forRead MoreDeveloping a Performance Appraisal System1063 Words   |  5 PagesDeveloping a Performance Appraisal System Kimberly Garnett HSM/220 April 3, 2011 Developing A Performance Appraisal System In order for the design and administration of a performance appraisal system; to be effective; managers and employees must communicate on a regular basis. Allan and Rosenberg (1981) stated, â€Å"Performance appraisal system plays a number of roles in an organization that’s geared towards achieving the company’s goals and mission. Beginning at the corporate level, values

The Difficulties of the Attempts to Find a Peace...

The Difficulties of the Attempts to Find a Peace Settlement Between the Palestinians and the Jews The Palestinians and the Jews have been fighting over the land of Palestine. Both believe that they have greater claim than the other. The Jews believe the land is theirs because they had lived there centuries ago, it was the land promised by God to Abraham thousands of years ago. The Palestinian Arabs believe the land is theirs because ever since the Jews left, the Arabs have been living there. In 1993 the Jewish and Palestinian leaders (Rabin and Arafat) signed a peace agreement which promised; Israeli troops would be withdrawn from most of the West Bank and Gaza, elections would be held for a†¦show more content†¦The Palestinians didn’t like this and when Britain suggested a partition they rebelled and fought, so Britain had to give Palestine to the UN and they enforced the partition. This resulted in war; the Arabs lost even more land causing hundreds of thousands of refugees. Over the next 25 years there were 4 more wars, the 1967 war made things especially worse because the Arabs lost control of the west bank and Gaza and each war caused more refugees. Although the Palestinians and Israelis fight each other there are divisions within the two nations, the hardliners and the moderates. The hardline Israelis are not willing to give back any of the disputed territories or negotiate with the Palestinians it was a hardline Israeli who shot Rabin in 1995. Hardline Palestinians want all of Palestine back; most of who the Israelis call terrorists, share this particular belief. Moderate Israelis are willing to negotiate with Palestinians and give back some land for the sake of peace. Moderate Palestinians are willing to accept a portion of Palestine back and be content with that. After all the fighting the Israelis and the Palestinians are still in disagreement on some major aspects which are blocking to the way to peace. Firstly the still argue over who has the most valid claim to the land, until one of them concedes this will remain an argument. AlsoShow MoreRelatedThe Palestinian-Israel Conflict Essay2191 Words   |  9 PagesThe Palestinian-Israeli conflict has been in existence since the end of 19th century. The conflict became an international concern when Israel got its independence in 1948. This conflict has resulted in a lot of minor conflicts and 5major wars. Tensions between the Arabs and Zionists started after the 1800’s when the immigration of the European Jews to Palestine was on the increase. The population of Palestine from 1882-1883 was 468,000 and the population consisted of 408 Muslims, 44,000 ChristiansRead MoreIsrael Palestine Conflict, an International Relations Research Paper8755 Words   |  36 PagesNational Law University, Jodhpur Abstract After more than 50 years of war, terrorism, peace negotiation and human suffering, Israel and Palestine remain as far from a peaceful settlement as ever. The entire Middle Eastern region remains a cauldron waiting to reach the boiling point, a potent mixture of religious extremism, (Jewish, Christian and Islamic), mixed with oil and munitions.   This paper is an attempt to trace the history of this age old conflict and analyse the viability of internationallyRead MoreIsrael Palestine Conflict, an International Relations Research Paper8749 Words   |  35 PagesNational Law University, Jodhpur Abstract After more than 50 years of war, terrorism, peace negotiation and human suffering, Israel and Palestine remain as far from a peaceful settlement as ever. The entire Middle Eastern region remains a cauldron waiting to reach the boiling point, a potent mixture of religious extremism, (Jewish, Christian and Islamic), mixed with oil and munitions.   This paper is an attempt to trace the history of this age old conflict and analyse the viability of internationallyRead MoreNation of Israel Essay2927 Words   |  12 Pagesof this piece of land changed hands numerous times. This land has been plagued for centuries by disputes between its neighboring countries and peoples over its rule. Located in the Middle East, Israels neighboring countries include Egypt, Jordan, Syria and Lebanon. The majority of its western side and the Gaza Strip are along the Mediterranean Sea. The highly disputed West Bank is between Israels eastern border and Jordans western border. The total area of this small country is 20,770 kmRead MoreWal-Mar Global Expansion Strategy10037 Words   |  41 Pagesthe EURO, has to accompany that. Furthermore, commercial relations are to be redefined, as far as prices are concerned. The benefits for those companies will be reduced financial costs due to fluctuations of exchange rates [12]. Euro also posses difficulty for retail industry as it makes it difficult for consumers to see differences in prices and determine whether an item is expensive or not. Therefore, retailers needs to quickly take actions to clear their image and to make buyers feel that theyRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain th e Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 Pagesvery often offset by the degradation of the global environment and massive spurts in excessive mortality brought on by warfare, famine, periodic genocidal onslaughts, and worldwide epidemics. In no previous epoch of history was war so vilified and peace so consciously pursued through the establishment of international organizations and diplomatic exchanges. Despite these endeavors, the levels of domestic and international violence within human populations and the ravages visited upon animals and

Mexican American War The Structure Of North America

Mary Juarez Professor: Andrew Hollinger History 1301 Class: 9:05 am – 10:00 am Mexican-American War, Discussing the Battle that Defined the Structure of North America. Mexican-American War was caused mainly by the priority from both parts to gain territory as well as the desire of Texas to become an independent republic. This topic does not spark many conversations in the U.S. However, states like California, Arizona, Texas, and New Mexico which were precisely involved in this conflict won by the U.S and ironically, where the Hispanic/Latino culture is the predominant minority, acknowledge this war as the turning point that defined the structure of the countries from which they came. In the other hand, the education in Mexico strongly recognizes the consequences that this war brought to the nation. September 13th is considered a holyday since they celebrate the feat of â€Å"Los Nià ±os Heroes† (The Heroes Kids) at defending the nation in The Chapultepec Castle. However this fate has been questioned the past decade due to lack of reliable evidence. It exists as well a resentment feeling for the causes that lead the Mexicans to lose a signif icant portion of their territory, and also a pride and respect for the soldiers that defended Mexico. The war of 1846 inspired the works of Ramon Alcaraz, Timothy J. Henderson, and Richard B. Winders whose respective books analyzed the significance of The Mexican – American War in both countries Mexico and The United States as well asShow MoreRelatedThe Civil War And The American War1318 Words   |  6 Pagesthe Civil War is debatable because there are several events that may have influenced the war such as the Western Expansion, Manifest Destiny and the Mexican-American War. The war also stems from slavery, the North and South basically fought over whether or not slavery should be permitted. Another point that may have influenced the Civil War is the economic and social structure of the country, which also falls under slavery because the South main source of income was slavery and the North completelyRead More Recovering History, Constructing Race: the Indian, Black, and Wh ite Roots of Mexican Americans1677 Words   |  7 PagesRecovering History, Constructing Race: the Indian, Black, and White Roots of Mexican Americans Recovering Aztlan : Racial Formation Through a Shared History (1) Traditionally history of the Americas and American population has been taught in a direction heading west from Europe to the California frontier. In Recovering History, Constructing Race, Martha Mencahca locates the origins of the history of the Americas in a floral pattern where migration from Asia, Europe, and Africa both voluntaryRead MoreThe Expansion Of The New Nation1477 Words   |  6 Pages In the later half of nineteenth century America, the new nation’s original ability to resolve conflict through means of peaceful compromise had vanished. Various spans of conflict such as Westward Expansion, the Market Revolution, Sectionalism, Mexican American War, the succession of the southern states and ultimately the failure of the Compromise of 1850 that made compromise between the North and the South unattainable. It was the uncompromising differences amongst the free and slave states overRead MoreCivil War Essay1324 Words   |  6 PagesThe American Civil War is one of the most momentous and controversial periods in American history. America Civil War during the years 1861-1865 was resulted in the social, political, and economic differences that can be traced to the first colonies and are exemplified in the conflict between Thomas Jefferson and Alexander Hamilton. These differences expanded over time to result in the divided country of the 1860s. At the time of the C ivil War, the abolitionists had many conflicts with South. TheRead MoreMexico Is Located South Of The Unites States Of America1291 Words   |  6 Pagesof the Unites States of America and North of Guatemala and Belize. It is part of the North America continent, and according to World Atlas it covers 1,943,945 kilometers of land and 20,430 square kilometers of water, making it the 14th largest nation in the world with a total area 1,964375 square kilometers. Mexico can be divided into several major regions which are the Gulf Coastal Plain, Baja California, the Southern Highlands, the Pacific Coastal Lowlands, the Mexican Plateau, the Cordillera Neo-VolcanicaRead MoreMexican Drug Cartels1310 Words   |  6 PagesCartels Mexico’s is at its thinnest line of being uncontrolled. Cartels are a big problem in Mexico and are ruining the country; they are a serious mater in the world we live in today. The cartels are formed in groups and structures to control the production and distribution of narcotic drugs. They are criminal groups that develop and control drug trafficking operations. Mexico, the state that is right now is a very heavy situation that is difficult to control. Cartels range from wacky managedRead MoreRace in A Different Mirror’ by Ronald Takaki1407 Words   |  6 Pagesdescriptive narrative that tries to elaborate the concept of a multiracial America. The chapter begins with the author taking a taxi ride in which he is subjected to racial discrimination. The taxi driver questions the author’s origin owing to the fact that his English is perfect and eloquent. This incident prompts a discussion that transpires throughout the chapter as the author tries to explain to his audience that America is a multiracial country with different ethnic groups that moved from theirRead MoreEssay on Zapatista Movement in Mexcio1273 Words   |  6 PagesThe Zapatista rebellion in Chiapas, Mexico got worldwide attention on January 1, 1994, when they marched to Mexico City against the signing of the North America Free Trade Agreement (NAFTA). The free trade agreement was intended to facilitate trading between Canada, United States, and Mexico. The Zapatista claimed that this agreement would affect the indigenous people of Chiapas by further widening the gap between the poor and the rich. In this paper I will examine the NAFTA agreement and theRead MoreMexico Courts And Criminal Procedures1353 Words   |  6 Pagesof the Unites States of America and North of Guatemala and Belize. It is part of the North America continent, and according to World Atlas it covers 1,943,945 kilometers of land and 20,430 square kilometers of water, making it the 14th largest nation in the world with a total area 1,964375 square kilometers. Mexico can be divided into several major regions which are the Gulf Coastal Plain, Baja California, the Southern Highlands, the Pacific Coastal Lowlands, the Mexican Plateau, the Cordillera Neo-VolcanicaRead MoreEuropean Colonization Of The New World1224 Words   |  5 Pageslucrative Asian trade. To extract the silver, the Spanish minority employed Native Americans as slave labor. Spanish colonization led to a complex social structure amongst the Native Americans, Spanish, and African Slaves. Peninsulares, Iberian born Spaniards, were at the top of the hierarchy, followed by Creoles, New World born Spaniards. Next were the mestizos and mulattoes, people of Spanish and Native American or African lineage. In addition to the social hierarchy, the Spanish crated the Encomienda

A Report Analysis On Marketing Plan of Samsung Galaxy S8

Question: Discuss about the Report for Marketing and Communications (Marketing Plan of Samsung Galaxy S8). Answer: Executive Summary In the recent times Samsung electronics has proved itself to among the most noted brands in selling smart phones. The introduction of new products in the markets such as Galaxy S series for the high end buyers and J series for the budget buyers, it has proved itself to be among the most diverse players in the mobile industry. With the launch of the aforementioned products the company has proved itself to outnumber its competitors and be among the best sellers in the mobile market. With the increasing demand of Samsung J7 and Galaxy S8 Smartphone, it is crucial for the company to frame an effective marketing plan for the launch of Samsung Galaxy S8. The report deals with developing marking and communication blueprints to meet the necessary objectives of the company and the intended planning process. The designing if the marketing plan is focus on developing a strategy which will particularly focus on competing with its major rivals such as Apple. The report shows the extensive analysi s of the potential marketing opportunities which will enhance the launch of the new product Samsung Galaxy S8. Are You Daunted by the Thought of Due Assignments? Avail Our Services and Receive Assignment Help from Experts. Company Overview: Samsung electronics limited was founded by Lee Byung- Chul in the year 1938. The South Korean company with its headquarters in Suwon, South Korea is known for its excellence in the mobile division in the year 2014 (Samsung UK 2016). The electronic division of the company is responsible for generating more than 70% of the revenues for the company. The company was able to crack the 200 millionth mark in terms of increasing of the market share in the year 2015 (Bloomberg.com. 2016). The company is known for leading in several other domains as well such as Samsung Washing machines, Samsung Laptops and Samsung LCD. Due to the success of the various ranges of the electronic products of the company is known for being placed in the third position in the 3rd position for the excellence in the talent development, also known as ATD (Association for Talent Development) awards. The South Korean electronics giant is known for the production of the best Android platform Smartphone and offering several innovative feature such as dust proof, hand gesture finger print reader etc. The company is known to survive the Asian financial crisis in the year 1997. The iconic smart watch launched by the company named as Gear fit 2 and wireless ear buds was a major step toward the mobile innovation which was observed to be one of a kind innovation in the year 2016. In the recent situation the company is facing fierce challenges in keeping the prices of the new products competitive in compare to competitors such as Apple and Google (Bloomberg.com. 2016) Current Marketing, analysis It is highly significant to analyze the internal and external business environment of Samsung for better understanding the current marketing scenarios. This is relevant because current business condition provides opportunities or threats to the business community (Armstrong et al. 2014). Every business organization tries to grasp the available opportunity and face the threats that emerge from the environment of the business. This section, thus, will analyze PESTEL for external business environment and SWOT for investigating internal factors of Samsung. External Factors (PESTEL Analysis): Political factors: There are several political factors impacts revenue and long-term growth prospects of Samsung Electronics in direct and indirect ways such as stable political conditions, government attitude towards the industry, international pressure groups, and risk of military invasion and so on (Samsung Electronics America 2016). It has been found that Samsung has already involved several political scandals in its domestic market in South Korea (Bloomberg.com 2016). However, majority of the markets that Samsung reaches, the political environment is favorable for its operation. On the contrary, political instability and volatile structure of the government in Latin America and African countries impact Samsungs operations. Although it is not a big issue for the company to worry about as the company always puts political instability into its operational strategic calculations. Economic factors: Strong currency of Korea is one of the major economic factors that proved to have detrimental impacts of revenue of Samsung. By opening up many markets in the developing countries, Samsung has been able to expand its worldwide reach or footprint. However, there are several economic crisis impacts the purchasing power of global clients of Samsung in developed countries and this is the reason why the company is looking forward to enter into the new markets elsewhere. Socio-cultural factors: Increasing popularity of mobile devices and an immense usage across the world encourages the consumption of the products offered by Samsung. However, the frequent changes in consumer demand or trend is indeed a biggest operational challenge for the manufacturer. Thus, with the changing social trends, Samsung has ensured its growth and it has tailored its products to fit every culture in the world. Technological factors: Samsung is a prominent and innovative electronic products and service provider company. The company is ahead of its competitors as the company has immense capabilities to exploit the power of technology. Despite the legislative scrutiny by the electronic and copyright institutions, the company has been able to produce great software and applications among other products. Therefore, Samsung has an advantage of using the power of technology which can drive innovation for sustainable business advantages. Legal factors: Samsung finds difficulties to avoid heavy penalties related to the issues of Copyrights (Bloomberg.com 2016). However, the company faced strict wireless communication regulations and follows the legislative requirements for electronic device safety regulations across the world. Environmental factors: By considering the needs of the ethical fashionable consumers, Samsung has successfully maintained the environmental factors. This indicates the company does not compromise the working conditions or the labor laws. Internal Factors (SWOT Analysis): Strengths Unique designs Application of advanced operating system Worldwide brand reputation Highly potential RD department Strong intelligence in marketing capabilities The company already captures a greater than 40 percent of the smart-phone market across the world. Weaknesses Profit margin is low Dependency on other companies for the application of the operating system into their electronic devices ((Bloomberg.com 2016) Too much product diversity Slightly loosing the brand image due to infringement Opportunities Growing market share in developing countries such as India, Bangladesh and many other Asian countries. Sound financial position Acquisition of the new companies High switching consumer preferences to smart phone Threats Large number of competitors such as Apple, HTC and so on Potential Chinese competitors are gaining competitive advantages Frequently changing market trends (Source: Samsung Electronics America 2016) Objectives: The main objective of the company lies in introduction of groundbreaking products such as Samsung Galaxy Note 5, Samsung Galaxy S series, Samsung laptops etc. The company is known for offering wide range of the products availability of both premium range and budget range of the various types of mobile products. The company has already made several innovations in the S7 model of the mobile. The new edge feature in the display allows the users to see the notifications and read messages without turning the screen on. (De Mooij 2013). This is possible due to the round shape of the screen introduced in the new models of the mobile. In the recent times Samsung has taken the policy of aggressive marketing strategy in the premium model its mobile phones i.e. Samsung Galaxy S7. Due to the success of the present model of the device the company is aiming to improve the marketing strategy of the next line of model of S series that is S8. (Levinson 2012). Strategy Segmentation, Targeting and Positioning (STP) Strategy and Segmentation: The segmentation strategy by the company puts an augmented focus on the characteristic of the customers present in a particular demographic region. The primary target groups of customers of Samsung are business professionals, middle class strata of people and teenagers. Product development is one of the prominent growth strategies for businesses (Armstrong et al. 2014). In this case, Samsung electronics should use Ansoffs Matrix for lunching Samsung Galaxy S8. (Source: Created by author) Targeting: With the launch of the Samsung galaxy S8 the phone will be targeted for the consumers based on both international and domestic markets. Samsung is responsible for targeting of the consumers belonging to both middle class and high class of the society in order to promote its new product. Here the target groups of the new product of the company are as follows: Target Consumers Age Group Income Group Preference characteristics of proposed products Business professionals, working individuals 22-45 Minimum $400 per month Improved battery service, advanced operating system, huge storage space Students/Youth 16-25 - Advanced applications like free installed apps facilities, Improved camera (Source: Created by author) Positioning: Samsung galaxy S8 promises to meet the several requirements of the loyal buyers in the industry and then loyal customer of Samsung Mobiles. As per the CEO of the company Jong-Kyun Shin has confirms that the new model of the phone will introduce several new features such as 4200 mAh battery, 30 megapixel rear camera having optical image stabilization, geo tagging, face recognition and auto laser focus. Several improvements have been made in the screen of the mobile such as corning gorilla glass, Bluetooth version 5.0, retina eye scanner, wireless charging, mini projector and rapid charging technology. All these new features are unique from the products of competitors. For example, the processor feature in the S8 model is Snapdragon Qualcomm octa-core 3.2 GHz which is also faster than its competitor Apple I-phone 6 (Zhiqiang 2013) The company has further decided to lunch their product by using the aggressive marketing strategy (Dwyer and Priluck 2012). This will help to create competit ive advantages and would position ahead of its competitors by ensuring its availability anywhere in the world. Figure 1: Segmentation Targeting Positioning (Source: Rosenbloom 2012) Tactics Action: As stated by Civi (2013), the strategy of the marketing implementation process is based on adequate planning. The launching of Samsung Galaxy S 8, Samsung should focus on developing of integrated marketing and communication planning for the suitable implementation of the blueprint. In order execute the proper tactics the mangers should be involved in playing the key role in the implementation of marketing and planning process of the company (Leavell and Cooper 2016). The responsibility of the manager would involve the implementation of the 7P of the marketing planning process. Price: The price of the product would be fixed at affordable market price so that affluent consumers along with middle class target audiences can purchase the newly lunched product under the brand of Samsung. Product: Samsung Galaxy S8 is the electronic service provider with unique and improved features such as faster processor (Snapdragon Qualcomm octa-core 3.2 GHz), 4200 mAh battery, 30 megapixel rear camera and so on. Place: Samsung will launch their new products all over the world. Despite the developed countries, all the developing countries are the new marketing destinations for the company. Promotion: Largely integrated and aggressive promotional strategies will be applied for product promotion. People: All middle class working individuals, students and business professionals are the main focused audiences for this new product of Samsung. Process: New product will be lunched in a phased manner. The improved smart phone demands are present all over the world. However, the company has decided to launch their product initially among the Asian countries. Physical environment: The technology-driven business environment is the main inspiration for launching new products of Samsung. On the other hand, a good communication plan will ensure that Samsung is able to build a strong relationship with the customers and inculcate positive brand name which will have a long term impact on the share holder of the company. The primary objective of the company deals with the promotion and marketing of the innovative electronic gadgets and the differentiated product pricing can be well placed before the consumers by having the adequate knowledge about the specs of the devices. The information and knowledge about the various types of the products will ensure that the sale person is able properly demonstrate then features of the products associated with the hardware and the software components of the products. The company should focus in direct communication with the potential customers this will ensure that the consumers are able to know about the several advantages and disadvantages of the new line of products (Mobile 2013) Budget: According to Son et al. (2015), in the budgeting of the various types of the activities the media plays a crucial role in the launching of the new product in the market. It is the responsibility of the marketing managers at Samsung and various other decision makers at Samsung to select then appropriate marketing strategy for the facilitation of the launching and promotion of the product. As the company has rightly invested in the primary marketing modes for introducing new products and placing them in for purchase, the companies also need to focus on the innovative advancements in the future years. Samsung needs to promote its products for promotion in exclusive mobile carrier websites, company websites and retail outlets of the company (Kotler et al. 2015). By taking into consideration of the above stated facts the marketing budget is shown as follows: Budget Plan for Apple Inc. (Figures in Millions of $) Business : Business broadcasts 186 TV commercials 76000 Consumers: Business magazines 5300 Newspaper 1300 Websites 436 Radio 3071 Outdoor expenses 11838 Total estimated cost 113684 Deviation from the year 2016 to 2017 37 % Control: As the company is taking initiative to undertake several type of the strategies it also needs to prepare itself for the controlling the plans in order to ensure that the objectives set by the company are met according to the standards of the present business situation. The marketing managers at Samsung need to make an appointment with the board of directors for the purpose of discussing the present progress of the situation and also employing the action plans for the same. The primary discussion in the meeting should focus on the several types of the strategies which are in line with the launching of Samsung Galaxy S8. Before the meeting each individual involved in the marketing management should hold a meeting in private and know about the newly learned concepts of the marketing process of the company (Son et al. 2015). Based on the present situation at Samsung it is on the verge of emerging as one of the most innovative and resourceful organizations mostly technology oriented and has proved itself to compete with several other companies for the last decade. Hence with the launching of the marketing plan should focus son the uniqueness and adaptability with the technological constraints. The measure of the outcomes of the various marketing strategies should be questioned by the companies in order to understand the importance of the promotion of the newly launched product into the market (Gobble 2013). The company needs to monitor the exchange of the marketing messages towards the targeted segment of the society so that the company is able to understand about the likes and dislikes of a specific segment of the people of the society. The advertising and the communication blueprint framed by the company and needs to be control accordingly so that the customers can act accordingly. The various type of t he other marketing concepts of Galaxy S8 need to provide the adequate impact of the technology based on the buying decisions of the customers from the targeted market (Nergis et al. 2013). Conclusion and recommendation: Thus it can be concluded that the marketing strategies would improve the launching of the Samsung Galaxy S8. Then various types of the strategies will help the company to include then various data needed to make business adjustments. The strategic planning of the company will ensure that the company will be able to generate revenue from both domestic and international market. Samsung is considered as an acceptance of international brand and it has the potential to draw a large number of customers from the international market. Recommendation: The primary objective of the company involves the enhancement in the profit of the business within a short period of time. With the launching of the new Galaxy S8 both the domestic and then global market is expected to get a big growth in the business. The company will be will be able to increasing the base of customer by adaptation of aggressive marketing policies. The organization needs to involve itself into various promotional activities which can be done from various types of the social media platforms, newspaper advertisement, digital media advertisement and word of mouth techniques. It is also crucial for Samsung to consider the post sales activities. This can be done by increasing the service centers across the globe. Utilization of promotional mix theory to decision selection: The various types of the promotional mix strategies needs to be exercised with AIDA model and this will facilitate the promotional effectiveness in a proper manner. AIDA model: Attention: This method deals with the creation of the awareness of the brand value of the product and affiliation of the different types of the products and services. In this process the organization looks to evaluate the potential consumers to make awareness for the various type of the product including Samsung Galaxy S8. The strong image of the company is a key indicator for creating a hype of the products. The company may also look forward to employ the strongest image in understanding the importance of the customer attention. (Kim et al. 2012) Samsung also needs to consider the competitors strategy for the launch of the new product globally. Interest: The potential customer of the new Smartphone needs to know how the new product will facilitate them. This can be done by facilitating the growing interest among the customer both at domestic and international platforms. The new features discussed will be able to draw the interest of several customers (Levinson 2012). Desire: This is considered as the natural extension of the interest. After the process of attracting he customers the organizations need to grow the interest of the Galaxy S8 in the global platform. Then social media has a pivotal role in this regard. Action: The final step involves the implementation of the framed action plan among the customer existing in the society. The company will be able to create the desire for the new product only after drawing the attention from them (Rosenbloom 2012). Figure 2: AIDA Model (Source: Rawal 2013) Identification of Target audience: Samsung is known as a brand of high international recognition which provides service for a large number of electronics products. The suitable audience for Samsung Galaxy S8 would be the people belonging to the age group of 26- 35 in the society. The aggressive pricing strategy would ensure that the Samsung is able to target the business professional belonging to the high class people of the society. The premium design of the product will be able to attract people of all age group in the international market. Storyboard: Intended Image: Action sought: Samsung would be able to enhance the future value of the Smartphone by the introduction Galaxy S8, the premium specs provided in the phone would be able to attract a wide group of customers internationally The company need to promote its products in various social platforms such as Twitter, Facebook and other websites. The above stated platforms should ensure that the company is able to enhance the business profitability. Samsung needs to track the key improvement areas in the promotional initiatives for the development of marketing and communications strategies. Message The main message in the promotional activity should speak about the groundbreaking technologies featured in the new range of the products Due to the unique feature in the devices the company will be able to spread the message about the technological advancements References Armstrong, G., Adam, S., Denize, S. and Kotler, P., 2014.Principles of marketing. Pearson Australia. Arora, A. (2015). Samsung Galaxy S8 Info | Specs, Features, Price, and Release Date. [online] Samsung Galaxy S8 Info. Available at: https://galaxys8info.com/ [Accessed 9 Jul. 2016]. Bloomberg.com. (2016). Galaxy S7 Gives Samsung a Boost. [online] Available at: https://www.bloomberg.com/news/videos/2016-07-07/galaxy-s7-gives-samsung-a-boost [Accessed 9 Jul. 2016]. Bloomberg.com. (2016). Samsung Set to Boost Spending as S7 Revives Phone Fortunes. [online] Available at: https://www.bloomberg.com/news/articles/2016-07-05/samsung-set-to-boost-spending-as-s7-revives-smartphone-fortunes [Accessed 9 Jul. 2016]. Civi, E., 2013. Marketing strategies to survive in a recession.International Journal of Business and Emerging Markets,5(3), pp.254-267. De Mooij, M., 2013.Global marketing and advertising: Understanding cultural paradoxes. Sage Publications. Dwyer, C. and Priluck, R., 2012. Digital Imperatives in Marketing: The Integration of Communications and Technology to Target Consumers While Protecting Privacy. Gobble, M.M., 2013. Outsourcing Innovation. Research-Technology Management, 56(4), pp.64-67. Kim, H.K., Kim, J.K. and Chen, Q.Y., 2012. A product network analysis for extending the market basket analysis.Expert Systems with Applications,39(8), pp.7403-7410. Kotler, P., Burton, S., Deans, K., Brown, L. and Armstrong, G., 2015.Marketing. Pearson Higher Education AU. Leavell, P. and Cooper, D., 2016. The Internet of Things: Strategic considerations for bankers.Journal of Digital Banking,1(1), pp.22-32. Levinson, J.C., 2012.Guerrilla Facebook marketing: 25 target specific weapons to boost your social media marketing. Morgan James Publishing. Levinson, J.C., 2012.Guerrilla Facebook marketing: 25 target specific weapons to boost your social media marketing. Morgan James Publishing. Mobile, S., 2013. Samsung LTE Leadership and Future-Focused Innovation Produces Worlds First LTE-Advanced Smartphone. Press Release, June. Nergis, A.T., Polat, V. and Akgun, A.E., 2013. Android OS as a New Ingredient Brand in Consumer Electronics.World Review of Business Research. News.samsung.com. (2016). Samsung Receives 2015 ATD Best Awards for Excellence in Talent Development. [online] Available at: https://news.samsung.com/global/samsung-receives-2015-atd-best-awards-for-excellence-in-talent-development [Accessed 9 Jul. 2016]. Rawal, P., 2013. AIDA Marketing Communication Model: Stimulating a purchase decision in the minds of the consumers through a linear progression of steps. IRCs International Journal of Multidisciplinary Research in Social Management, 1, pp.37-44. Rosenbloom, B., 2012.Marketing channels. Cengage Learning. "Samsung UK - Mobile | Home Electronics | Home Appliances | TV".Samsung UK. N.p., 2016. Web. 10 July 2016. Samsung Electronics America. (2016).Home. [online] Available at: https://www.samsung.com/ [Accessed 30 Jul. 2016]. Son, I., Lee, H. and Kim, J., 2015. Preannouncement effect of innovative new product on global telecom industry: focused on iPhone.Indian Journal of Science and Technology,8(24). Zhiqiang, X., 2013. Research of iPhone Target Customer Segmentation and Business Analysis Application.Telecommunications Science,1, p.025.